Initiatives and Projects Details


Dubai Customs Organizes a Book Fair in its Head Office 



Sunday, December 27th 2015, has witnessed the launch of Dubai Customs (DC) Book Fair organized by the Corporate Communications Department in cooperation with the Arabic Language Protection Society. 120 topics had been displayed in both Arabic and English languages during the fair, which lasted till December 30th.
The event was held following the directives of HE Mr. Ahmed Mahboob Musabih, Director of Dubai Customs, with the aim of spreading knowledge among DC employees by encouraging them to read. This comes within the context of DC’s keenness to ingrain the importance of reading in the minds of its employees so they would reap its benefits and help pass this culture on to their children and the coming generations. Notably, the government intelligently intends to make 2016 a year for reading. To cope with the general tendencies of the state, the Corporate Communications Department saw it appropriate to organize this book fair.
Mr. Khalil Saqr Bin Gharib, Director of Corporate Communications Department in DC, stated: “We aim to make the culture of reading deep-rooted in the minds of our audience.” The department organized the fair as an attempt to promote the culture of reading among the department employees and clients and thus contribute to raising the level of awareness and knowledge within society. It was a call for everyone to make the book a favorite companion in order to elevate knowledge and general culture. The ultimate objectives of the event were developing the literary taste of the target audience, motivating them to buy books and set up their own home libraries, and providing an opportunity to make known the services offered by the Arabic Language Protection Society. The department has maintained a good relationship with the Society, which stems from its aspiration to promote and preserve the Arabic language as the official language of the United Arab Emirates. The department’s participation aimed to support programs of the Arabic Language Protection Society for the purpose of promoting the Arabic language, encouraging its use among people, and depict its aesthetic features to help instill its beauty in the minds of the department employees.